Our tech PR blog explores the media and trending technology topics. We’ll even throw in a little public relations advice for good measure.
Without a doubt, technology has impacted the recruitment process. Gone are the days of sifting through endless candidates CVs, arranging and conducting interviews, regretting unsuccessful applicants, requesting references, putting together a job offer and so on and so on. Recruitment is historically labour-intensive. Following what can only be described as an inefficient time-consuming process, no […]
According to Instagram’s business homepage there are more than a billion active Instagram accounts every month, 80% of accounts follow a business on Instagram and more than 500 million accounts use Instagram stories every day. Impressive stats indeed! But Instagram isn’t just a way of following your favourite celebrity or keeping up with the latest […]
Who would have thought that a symbol so infrequently used for decades would become one of the most powerful tools in social media. Now hashtags are synonymous with trends and conversations, using keywords, phrases and sometimes just random sentences to track conversations and topics of interests. Where It All Began… In 1988 the hashtag was […]
Read from school student Sydney Hobbs on what it like to be with Luminous PR on a Tech PR and marketing work experience placement.
AR marketing and advertising holds a greater market share than gaming and entertainment. Here’s how brands can use it, and why.