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Let us help you ‘shine’ in front of the right investors Securing the ideal investor is often key to propelling a business to triumph. Whether
Let us help you ‘shine’ in front of the right investors Securing the ideal investor is often key to propelling a business to triumph. Whether
Let us help you ‘shine’ in front of the right investors Securing the ideal investor is often key to propelling a business to triumph. Whether
Luminous PR announces its an affiliate partner of CogX Festival 2023. Discover what’s happening at this year’s event in London.
This article explores the process of finding your brand name through testing & refining techniques with real-life examples as illustrations of this process.
Find out how to use PR as a strategic tool to identify and reach your target audience, increase brand visibility, build relationships and attract new customers.
The world of public relations (PR) has undergone a significant transformation over the past decade, and technology has played a key role in this evolution.
In this guest blog, Dave Corlett, Business Director of Shaped By, explains why B2B tech companies are investing in better brand design at an earlier stage.
Are you looking to raise brand awareness for your B2B business? If so, you’re not alone.
Here we explain why slashing the communications budget could end up costing you more in the long run.
Read our case study on how we helped meepl to launch their business and dramatically raise their brand awareness in the UK.
This article discusses the importance of PR media training, explaining what it is and how it can benefit your business.
What is a PR funnel? This article explains how PR fits into classic marketing and sales funnels, helping businesses to achieve their goals.
This article outlines the fundamentals for a great communications strategy for successfully announcing the launch of a new business.
Our article aims to help your business understand how to approach creating meaningful thought leadership, helping you to become a thought leader in your industry.
After 30 years of training people for media interviews David Josephs, Senior Advisor at Luminous PR, shares his seven top media interview tips for businesses.
Read our case study on how we helped Goboony crack the UK market by raising brand awareness, growing their customers and increasing their supply of motorhomes.
The best tech conferences of 2022 and 2023. Here’s our list of the hottest upcoming technology events.
Could a tech award win be what your brand needs to give it the edge over your competitors? These awards are celebrating the most innovative UK businesses.
In today’s current climate, positive social media can bring us closer together. Here are our top tips as to how brands can use their social media positively.
Our crisis communications team have answered some crisis-related FAQs and put together some top tips on how to navigate your communications journey.
Learn how PR can be super-targeted to attract investors, why PR is important for attracting investment & read our tips for using PR in your investment strategy.
Read how recruiters can now use to tech to source candidates online from a more diverse pool of talent, allowing them greater control in the selection process.
Optimise your posts and increase your brand exposure with our best practice tips on how to use Instagram to boost your business.
Read how a symbol became one of the most powerful tools in social media. Our article includes hashtag tips and best practice advice.
AR marketing and advertising hold a greater market share than gaming and entertainment. Here’s how brands can use it, and why.
Thought leadership PR is one of the most effective ways to get your B2B brand in front of its target audience. Here are some tools to help you get started.
Influencer marketing may be a hot topic, but some businesses still feel apprehensive. How do you choose the right influencers for your business?
Finding talent is one of the biggest challenges for tech businesses. Here’s how you can use comms and PR for recruitment to maintain your talent pipeline.
Banking may be one of the oldest industries, but technology is swiftly changing the way it looks. Here’s how FinTech is changing the face of banking.
Why is there so much AI in Cambridge? We take a look at the tech and machine learning scene in East Anglia’s largest city to figure it out…
Our digital marketing manager, David has been using a SWIMTAG swim watch to train for his sponsored swim. Here’s how its made him an even faster swimmer.
Thunderclap, the popular crowdspeaking platform has closed amid changes to the way social media platforms use data.
There’s no ‘one size fits all approach’ to impactful branding. James Church of Robot Mascot explores the differences between a startup and scaleup brand.
With several remote workers on the team, we’re always looking out for new ways to keep in touch. We reviewed the Donut Slack app for Real Business magazine.
Do you remember PEE from your high school English lessons? In this blog post, we answer the question: What is Point Evidence Explain?
Does your B2B technology businesses struggle to see the ROI from social media? Read our guide to how B2B tech businesses should be using social media.
If you follow the Luminous PR team on social media, you’ll know we spend a lot of time on the road for events and client
Where are UK tech companies based outside London? Read our blog on UK tech hubs in East Anglia.
The legal industry – like all sectors – has inefficiencies. However, the sector is aware of its challenges and is using technology to innovate improvements.
Our approach to marketing and PR is all about integrated communications. Your website, blog, and social media need consistency and integration.
Many people find it hard to quantify PR ROI, so we’ve put together our tips on how to approach measuring a PR campaign’s success.
Less than 29% of businesses have social media guidelines in place. These social media horror stories will give you nightmares.
We take a deeper look at how m-commerce is shaking up retail. From mobile chatbots to the instore experiences, shopping as we know is changing!
Is your brand feeling a little under the weather? Try our brand health check to keep your comms in peak physical fitness.
The charity sector faces many challenges: lack of resources, a cashless society, and difficulty raising awareness. Could CharityTech help?
Hungry for knowledge about the latest tech trends? We’re exploring FoodTech: What is it, and how will it be changing the way we eat in the very near future?
At our current rate of population growth, the world will soon run out food unless we intervene. Luckily indoor farming can help – if we act soon enough.
When it comes to obtaining media coverage for your brand, is print or digital PR more successful? It all depends on your target audience.
Insurance is finally innovating. Keep reading to find out how InsurTech is shaping up the insurance sector.
What is it that makes a digital news story so different from its print cousin? We explore what’s different about writing for online.
Ever wondered what the difference between B2B and B2C PR is? Answer: it’s all about the target audience. Keep reading to find out more.
Our CEO and founder, Kirsty Jarvis, chatted to Lady Boss Blogger all about her inspiration for Luminous PR, and how she stays motivated.
Want to know how to make the most of trending news topic for your business? Check out our blog post on newsjacking; what it is, and why to try it.
What is smart retailing? And why is it the best solution for both brands, and consumers? Read our blog to discover more.
When it comes to high-tech powered smart cities, is it the future? Or is it today’s reality? We give smart cities a reality check.
What’s the difference between PR and marketing? And does it even matter? One thing’s for sure, they work better together!
How can technology save the world? We take a look at how tech is tackling burning issues such as poverty, famine, environmental damages, and education.
We love the UK Blog Awards! We always have a good root through each year’s nominees and pick our own favourites from the shortlist.
This guest blog from Cocoon Networks, looks at how journalists and bloggers can benefit from co-working spaces. Find out more.
Using tech to financial services may sound cutting edge, but it’s one of the fastest-growing tech sectors. Here’s what you need to know about FinTech.
Tech PR alone isn’t enough. Here’s how to use social media for tech companies as part of an integrated comms strategy.
Our helpful target audience checklist will help you plan how you can target potential customers with relevant messages that cut through.
PR, marketing, and sales. They may all be very distinct channels for communicating with your target audience, but there’s a lot more overlap than you think.
What is a PR campaign? We reflect on the real value of public relations and bust five common misconceptions about public relations and PR campaigns.
Launching Your Small Business Or Startup With A Party? Plan The Perfect Gathering With Our 13 Step Launch Event Checklist.
Trying to decide whether a coworking space is right for your startup? Here are a few things to consider before taking the plunge.
It’s the National UK Blog Awards this Friday. To celebrate, we’ve created a shortlist of bloggers we wanted to celebrate. Good luck to all nominees!
What impact is social media having on the future of digital journalism? Here’s what you need to know about the most popular social media platforms for journalism.
The world need to increase food production by 70% by 2050 to keep up with population growth. Here’s how FarmTech can help.
What are media-friendly case studies? And how do they differ from client testimonials? Find out how to write a case study that will work for your business.
There are many myths and misconceptions about PR. Here we debunk the Top 6 and tell you how it really is.
Give us a call on
+44 (0) 20 3858 7107
or email hello@luminouspr.com
Give us a call on +44 (0) 20 3858 7107
or email hello@luminouspr.com
Or you can fill in the form below to start a conversation.
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