News and views from the Luminous PR team.

Our tech PR blog explores the media and trending technology topics. We’ll even throw in a little public relations advice for good measure.

20 Sep 2019
Social media concept thought bubbles

The Power of the Hashtag in Social Media

Who would have thought that a symbol so infrequently used for decades would become one of the most powerful tools in social media. Now hashtags are synonymous with trends and conversations, using keywords, phrases and sometimes just random sentences to track conversations and topics of interests. Where It All Began… In 1988 the hashtag was […]

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05 Apr 2019
illustration of rocket, business startup concept

How to do thought leadership PR

Thought leadership PR is one of the most effective ways to get your B2B brand in front of its target audience. Here are some tools to help you get started.

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