Staying visible in a global crisis The headlines speak for themselves: coronavirus poses a serious risk to the UK economy; businesses are already going into administration; and there are fears the pandemic could cause a global recession. It’s likely that the business world – like our home lives – will need to find ways to […]
Who would have thought that a symbol so infrequently used for decades would become one of the most powerful tools in social media. Now hashtags are synonymous with trends and conversations, using keywords, phrases and sometimes just random sentences to track conversations and topics of interests. Where It All Began… In 1988 the hashtag was […]
AR marketing and advertising holds a greater market share than gaming and entertainment. Here’s how brands can use it, and why.
Influencer marketing may be a hot topic right now, but some businesses still feel apprehensive. How do you choose influencers for your business? Read more…
Could a tech award win be what your brand needs to give it the edge over your competitors? These awards are celebrating the most innovative UK businesses.
The best tech conferences of 2019. Here’s our list of the upcoming technology events that we think will deliver the hottest tech moments this year.
A Tech PR agency is only as strong as the amazing team that work there. Get to know our social media manager and Instagram lover, Yasmin Gray.
The right award win can help you stand out from competitors, and boost staff morale. Here’s how to write a business award entries for tech companies.
The Luminous PR team is a curious bunch – they’re always learning. Here are their PR and marketing New Year’s Resolutions for 2019.
Want to learn more about the team working on your comms campaigns from Luminous PR? Get to know David, our digital marketing manager.