We’ve previously explored how – and why – to do thought leadership in a Luminous blog. This time we’re focussing on how to use thought leadership to increase brand awareness, along […]
27
Apr
2020
Tag: Comms
20
Apr
2020
Using positive social media during uncertain times
In today’s current climate, positive social media – the tool that so often divided us in pre-Covid-19 days – is what is most likely to bring us closer together. […]
06
Mar
2020
Four reasons businesses should announce funding news to the media
Every day, we cross paths with some seriously cool tech companies, some of which have received game-changing amounts of funding. And yet, we’re often faced with the same question: is […]
09
Oct
2018
We’re supporting the first ever Comms Week London!
We’re proud to be the UK agency supporter of the inaugural Comms Week London. Our senior PR account manager, Alexandra North, is a panellist at the event.
11
Sep
2018
Point, evidence, explain: why you should PEE on your comms
Do you remember PEE from your high school English lessons? In this blog post, we answer the question: What is Point Evidence Explain?
06
Feb
2018
The Luminous List | February 2018
This month, we’re looking forward to celebrating the Chinese New Year and rewatching Super Bowl ads. Keep reading the Luminous List to find out more!
02
Feb
2018
How to create a blog schedule
Regular blogging can increase your site traffic, improve SEO, and grow your social media community. Here’s how to create a blog schedule.
24
Jan
2018
New year, new brand: refreshing your comms for 2018
Whether 2017 was a success, or it could have been better, there are loads of ways you refresh your brand’s comms this year without spending a penny.
20
Nov
2017
How to start a business blog
Is a business blog really that important when it comes to marketing your tech business? And where are you even supposed to start? Read our guide…
16
Nov
2017
An introduction to content marketing
According to the CMI, content marketing can generate more sales, save your business money, and create more customer loyalty. Here’s how to do it yourself.