We’ve previously explored how – and why – to do thought leadership in a Luminous blog. This time we’re focussing on how to use thought leadership to increase brand awareness, along […]
27
Apr
2020
Tag: Brand
20
Apr
2020
Using positive social media during uncertain times
In today’s current climate, positive social media – the tool that so often divided us in pre-Covid-19 days – is what is most likely to bring us closer together. […]
13
Dec
2019
How to use Instagram to boost your Business
According to Instagram’s business homepage there are more than a billion active Instagram accounts every month, 80% of accounts follow a business on Instagram and more than 500 million accounts […]
23
Mar
2018
The Luminous List | March 2018
This month, the Luminous PR team is talking about the first ever DevEast conference, the Beast from the East, Giggle Week, and Cambridge Analytica.
02
Feb
2018
How to create a blog schedule
Regular blogging can increase your site traffic, improve SEO, and grow your social media community. Here’s how to create a blog schedule.
18
Dec
2017
Our favourite Christmas marketing campaigns 2017
It’s not Christmas until the John Lewis advert has been on telly. While this traditional retailer may be most-talked-about, other brands are not far behind.
30
Oct
2017
These social media horror stories will give you nightmares
Less than 29% of businesses have social media guidelines in place. These social media horror stories will give you nightmares.
27
Oct
2017
How is M-Commerce shaking up retail?
We take a deeper look at how m-commerce is shaking up retail. From mobile chatbots to the instore experiences, shopping as we know is changing!
16
Jun
2017
Top 5 travel tech gadgets you NEED this summer!
Off on your holidays this summer? Check our guide to the top five travel tech gadgets you need to make your vacation even better.
08
Apr
2015
How to use your case studies to illuminate your brand
What are media-friendly case studies? And how do they differ from client testimonials? Find out how to write a case study that will work for your business.