Influencer marketing

Influencer marketing can seriously boost awareness of your brand. By strategically aligning with influencers who resonate with your target audience(s), you can tap into their trust and loyalty, boosting your credibility while also building a sense of community around your brand.

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Our approach

We only work with ethical and transparent influencers

We ensure all our influencer partnerships comply with the Advertising Standard Authority (ASA)’s guidelines and uphold the highest ethical standards.

We take a brand-focused approach

As PR experts, we understand that the influencers you choose to partner with are a reflection of your brand. As such, we’ll make sure that activity reflects your brand's identity, values and goals.

We’ll ensure authenticity

Many influencers promise quantity over quality, but we're more interested in follower authenticity. We vet each influencer to make sure that they’re receiving natural engagement and driving genuine conversations with real people.

Our team is your team

Our client relationships are built on trust, collaboration and open communication. We’ll work hand-in-hand with your experts to understand every detail about your business so that we can smash your goals. You’ll be impressed by our dedication.

Give us a call on +44 (0) 20 3858 7107
or email hello@luminouspr.com

Influencer marketing services

We create influencer marketing campaigns that build brand awareness on a large scale, ensuring that your message reaches your target audience, leading to measurable conversions.

Influencer identification and outreach

We’ll conduct comprehensive research to identify influencers who are a good fit for your brand, budget and able to reach your target audience through their followers.

We then reach out to these influencers, leveraging our experience to negotiate a beneficial partnership to bring your brand story to life.

Campaign management

We manage the entire process from ideation to execution, ensuring each influencer campaign is tailored to meet your specific business goals.

We monitor progress in real-time, making data-driven adjustments for optimal results.

Performance monitoring

We’ll track the performance of your profile and tweak strategies as needed to ensure maximum visibility and engagement.

We’ll provide regular reports so you can see the progress and results of our efforts.

FAQs

How do you choose the right influencers for my brand?

We conduct thorough research to understand your brand, target audience and goals. Based on this, we’ll use our connections to identify influencers whose values align with yours and who have the right audience demographic.

Can I approve the content before it goes live?

We believe in maintaining a collaborative relationship with our clients to maintain the integrity and voice of your brand. Where practical, you will have the opportunity to review content before it is published. In some cases, such as during events, immediate content approval may not always be possible. In such cases, we recommend prioritising capturing the moment and achieving the best results for your brand.

How much does influencer marketing cost?

The cost of influencer marketing can vary widely based on several factors, including the scale of the campaign, the platforms used and the reach of the chosen influencers. Let us know your specific needs and we’ll be able to put together an estimate of costs for you.

Let's talk

Give us a call on +44 (0) 20 3858 7107
or email hello@luminouspr.com

Are you looking for an influencer or four to bring your brand to a new audience? Get in touch. We’ll be happy to help.

Insider knowledge of media and technology trends
B2B and B2C tech PR experience
Specialise in helping international companies break into UK media
Results-driven agency, delivers proven ROI
Self-confessed tech geeks
Consider us part of the team