Does your business want to win a tech award?
Winning professional awards is not essential. Many – very successful – businesses, never receive any awards for their achievements. Not only that, but awards can be expensive to enter, with very time-consuming entry processes. So why bother? Well, there are a number of reasons.
Here’s the big one: research from the University of Western Ontario and Georgia Institute of Technology found that winners of high-quality business awards had 37% more sales growth and 44% higher stock return than their peers.
And that’s not the only reason. An award win can also increase brand recognition, assist recruitment and HR, gain PR exposure, provide a good source of blog and social media content, and provide your business with recognition as an authority.
Of course, with the potential time and expense associated with winning awards, you want to make sure the awards you’re entering are targeted and appropriate. Not just so you have the best chance of winning, but so your business can reap the maximum benefits of any win or shortlisting. To help, we’ve compiled this guide to tech awards.
Tech awards guide
Campaign Tech Awards
The awards are designed to celebrate those innovating or using technology in the marketing, advertising, and media industries. There are a number of different categories, but opportunities include awards for tech innovators in AI, AR/VR, tech for good, and experiential technology, as well as PR, marketing, and social media agencies.
Wales Technology Awards
These awards celebrate the very best in Welsh technology businesses. Categories include Innovative Product of the Year, International Impact Award, and Best Tech Workplace Award.
UK Tech Awards
The UK Tech Awards “celebrates success, rewards achievement and raises the profile of the
UK tech community.” Categories include tech journalists’ awards, tech deals, growth, and tech innovation. The awards are supported by a number of leaders in the technology and business spaces: sponsors from the past have included Just Eat, Barclays, PWC, and Silicon Valley Bank. As well as those big names, the awards are often attended by a number of investors and business advisors, making it the perfect opportunity to network and showcase your tech brand.
Learning Technologies Awards
The Learning Technologies Awards celebrate excellence in “learning technologies and e-learning worldwide.” That includes things like educational apps, online learning platforms, learning games, and educational VR simulations. This year’s applications aren’t open yet, so we only have limited details at the moment. However, with past celebrity hosts including comics Katherine Ryan and Sara Pascoe, it looks set to be a fun evening!
British Legal Tech Awards
The British Legal Tech Awards “acknowledge and reward excellence in Legal Technology and IT Security within the UK and European Legal Sectors.” Hosted in the fancy Plaisterers Hall, London, the Legal Tech Awards are open to law firms using innovative tech, as well as IT and digital solutions providers working in the legal sector. Past hosts include funny-man Marcus Brigstock!
The Go:Tech Awards celebrate businesses and entrepreneurs leading the way in technology and innovation across the UK.
From the CleanTech pioneers and tech startups, to the advanced engineering giants – the awards showcase businesses of all sizes across the whole of the UK.
Banking Technology Awards
From biometrics to RegTech, the Banking Technology Awards are all about excellence and innovation in the use of Tech in financial services worldwide. The event will take place at the London Marriott Hotel Grosvenor Square and past hosts include Sean Collins and Russell Kane.
Unfortunately, picking which tech awards to apply for is the easy bit. When it comes to writing your application, remember to use lots of evidence to back up your claim. Numbers and measurable KPIs are good but don’t forget to add some colour using detailed case studies, too. Treat it like a job application: the website should make it clear what the judges are looking for. You just need to make it clear to the judges that you have what they’re looking for.