What to do in a PR crisis (with examples)
Have you ever experienced poorly handled communications relating to a pivotal change or a crisis in your place of work? Major things happen or go wrong in every business. What separates the companies that recover well from those that don’t is how quickly and clearly they explain what’s happened, who it affects and what comes […]
Crisis comms PR planning: Why preparation is your biggest advantage
In business, crises rarely come with a warning. From cyber incidents to reputational shocks and sector-wide disruptions, organisations are being tested in new and unexpected ways. In this article, Luminous PR’s Client Services Director Corin Allen explains why preparation matters more than ever – and how leaders can build practical, personalised PR plans that give […]
