Tag: startup pr

07 Jun 2017
KIRSTY JARVIS

Luminous CEO, Kirsty Jarvis, featured in Lady Boss Blogger

Luminous founder and CEO, Kirsty Jarvis, recently spoke to Lady Boss Blogger about her inspiration behind Luminous PR, and how she stays motivated. Lady Boss Blogger is a business and lifestyle blog, focussing on female entrepreneurs from all sectors. Here’s just a sneak preview of Kirsty’s interview with Lady Boss Blogger founder, Elaine: “Building a […]

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05 Jun 2017
tools for hands-on marketers

Our top 5 comms resources for hands-on marketers

Feeling resourceful  Here at Luminous, we have over 100 years combined marketing and PR experience. We’re not saying we know it all – we’re always open to learning new things – but we know a thing or two about helping tech brands communicate. While a large part of communications relies on expertise and honed skill […]

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22 May 2017
tech pr agency

5 Questions to ask your tech PR agency

Decisions, decisions You’ve experienced some success and want to show it off. You have a great story to tell. You want to launch a new app or product. Whatever your reasons for seeking out PR, you have realised that a successful PR campaign is an essential tool in growing your business. It can be a […]

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05 May 2017
what's the difference between pr and marketing?

What’s the difference between PR and marketing?

Same difference?  One of the biggest challenges faced by communications teams everywhere is education. It can be a tough gig getting rest of the company excited about your PR and marketing activity. Especially when they might not understand the subtle differences between the two. So what is the difference – if any – between PR […]

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